About Us

Our Inspiration

Inspired by the idea of giving companionship through jewelry, we are here with you to reminisce about the past, celebrate the present and look forward to the future. We have never thought of jewelry as just a status symbol or a body decoration. DedeJill is more a group of nostalgic and adventurous people than a brand. Cute and confident at the same time.

 

Our Motivation

The exploration of fashion continues throughout one's life. And as each distinctive individual grows up, the aesthetic changes constantly. We are driven to tell stories that bring us together through the universal language of jewelry.

DedeJill will give you the ability to travel back in time as this is where we meet you in your childhood. It is a place where you can be a childhood dream maker, forever tending towards nostalgia and fantasy. We escape from the world, encounter nature and recreate time together.

We will strive to be in dialogue with you at all times, becoming a secret place in your heart where you can communicate and grow, let go of the impatience and obsessions in your mind, take the initiative to grow yourself and find balance in your life with pure self-awareness. Slow down the pace and restore yourself.

We will give you the space to imagine, so you can immerse yourself in the strange and fresh world of the unknown. Let's have a conversation through time and space, find inner peace and look into the world of the future.

 

Our Choice

• Environmental sustainability is our first aim

We constantly reflect on the relationship and distance between ourselves and the world, and after reflecting on this, we further transform our sustainable environmental protection concept into action. To reduce the impact of our products on the environment, our answer is to use high quality materials to create recyclable and design-rich pieces.

• Green guarantee

The majority of our pieces will be made from pearls, which have been chosen as a renewable and environmentally friendly option. Of course, we will also use some natural stones and recycled gold and silver. In addition, we will say 'no' to environmentally unfriendly packaging and 'yes' to green packaging. We will continually strive to improve our internal and supply chain processes to become an ethically conscious brand.

• Pearls are our carrier of ideas

A pearl can take anywhere from six months to a few years to form and therefore serves as a fitting metaphor for a person's journey through life. It represents self-growth and spiritual growth.

Meanwhile pearls are representative of a classic, proudly sophisticated vintage trend. We believe that when you try adding a strand of pearls to your everyday gold or silver necklace, it will be a great conversation starter.

Of all the gemstones, the pearl is the only one that is nurtured through organic matter. It is a gift from nature.

• More than company, more thancaring

We have chosen materials with care and consideration for each consumer. jewelry is an object close to the skin, so we choose natural pearls and safe metals as our main materials to minimise skin irritation, to help people with sensitive skin feel beautiful.

 

Our Team

Our designers will bring a sense of emotion, attempting to blend elements of growth, vintage fashion and nature. Making each piece unique and presenting a more diverse and trendier situation. We want the gift of nature and the power of fashion to be seen, to be accepted, to be loved and to be passed on. Because they deserve to be seen.